Intelligence starts with conversation.
Mercury33 is an AI product lab at the intersection of conversational technology and human behavior. We turn patterns in everyday exchanges into meaningful discoveries, then build products that make those insights useful. Our current focus is WArdian, helping families understand what matters in their children’s digital lives.
The Lab
Conversational Intelligence
Meaning lives in context: what recurs, what changes, and what an isolated message cannot explain. We build AI systems that organize those patterns into insights people can interpret and question.
Behavioral Discovery
Conversations offer a window into needs, decisions, and consumer behavior. We explore those signals to find product questions worth pursuing, while keeping human interpretation at the center.
AI Product Development
We turn focused questions into products. Language and multimodal models help us work with complex information; product design makes the result understandable and useful in real life.
Products & Projects
WArdian
More context. Better conversations. WArdian turns messaging activity into reports that help parents understand meaningful interests, relationships and signals that may deserve attention, with ideas for starting a conversation.
WArdian is in stealth and has not publicly launched. It is developed and operated by Mercury33 Marketing LLC. AI-generated insights support adult judgment and can be wrong.
Visit WArdian · Request a private demo
KatemIA
Our roots in practical AI education for Spanish-speaking audiences. That work shaped a belief we carry into every product: advanced technology matters when people can understand and use it.
The Team
Juan Martitegui is an entrepreneur and product builder. He co-founded Mindvalley Hispano and Ecom Ventures, founded VirtualiaNet and Educatemia, and served as SVP, New Initiatives & Growth AI at BairesDev from 2022 to 2025.
He is now co-building WArdian with Bruno Rovagnati, bringing product and growth experience together with engineering leadership in Mercury33’s current exploration of conversational intelligence.
Juan on LinkedIn
Contact Us
Interested in what conversations can reveal?
Get in touch about products and technology partnerships.
lets-talk@mercury33.com
tel +1 (805) 284 8143 or +1 (717) 276 4481
address:
1021 E Lincolnway, Suite #5730
Cheyenne, WY 82001